What is Family Business 2.0?

Sustainability seems to be a trendy buzz word lately. Businesses are becoming more aware of practices and impacts and the smart businesses are taking action to improve and reduce. Sustainability though has become somewhat synonymous with green and socially responsible.

Family businesses though often have a very different definition of “sustainable.” There is a wealth of data available on the impact of family businesses to the US and global economy. Check here for starters. Many of these family businesses have been in existence long before SR was in and sustainable takes on added weight when attempting to keep the business in family or just in business for 100+ years.

My goal with Family Business 2.0 is to write, share and highlight those businesses, their practices and what is working and often not working to keep a business sustainable. Often, it does mean the business is reducing it’s carbon footprint or moving towards a more socially responsible practice.

I invite you to comment, share and follow this community.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s